AIP-105: ApeCoin Drops in the Real World

HIGLIGHTS:
Author:
Dropverse

Abstract

This proposal aims to bring ApeCoin to thousands of new holders and encourage community engagement with an interactive, gamified experience based on exploring the real world.

Dropverse is a platform for geolocation-based NFT drops. We’re building Pokémon Go for NFTs. We drop digital collectibles - including mint passes, NFT redeemables, tokens, and more in both fixed physical locations and also spawned automatically around users’ geolocations. The platform serves as a medium for providing easy, fun, and interactive access to digital assets and exposure to Web3 to casual smartphone users.

Steps to Implement

No major steps are needed to continue allowing users to earn $APE in-game, as we have already been doing it for the past few months. We can create a disbursement structure internally but are also happy to work with DAO members to devise a plan to best allocate the $APE going forward.

To begin organizing custom ApeCoin experiences, we can coordinate with community members and event organizers to identify top priorities and design the drops. Possible new features include:

  • Custom drops for ApeCoin Partners at physical locations.

  • Community engagement experiences.

  • Exclusive drops for ApeCoin holders.

  • Potential integrations with Otherside.

Our infrastructure is fully set up for most collection experiences, and any additional steps should be minimal. All costs associated with implementation will be covered by Dropverse

In addition to the ApeCoin rewards, we plan to continue featuring ApeCoin and other IRL events on the Home page of the app, to integrate ApeCoin into our onboarding section, as well as feature ApeCoin on our social media platforms and website. Additionally, we can integrate $APE into experiences we build for other partners to allow for cross-promotion.

We also have physical banners, posters, and redeemable NFC cards that we use to distribute NFTs at events on which we can easily add ApeCoin branding, and we’re happy to work with the community to coordinate on any broader marketing efforts.

Timeline

We can immediately begin distributing ApeCoin on the platform. We are beginning our growth phase, during which we will scale up the distribution along with our marketing campaigns.

We can also immediately begin working with the ApeCoin team and community to design drops that will drive community and partner engagement. Our infrastructure is already built and tested, so integrating with IRL events can be done very quickly. Depending on the complexity of the experience, it should take 1-3 weeks to ship.

Overall Cost

500 $APE a month; 6,000 for the full year. 100% of which will be distributed to users.

Full AIP here: https://forum.apecoin.com/t/aip-105-apecoin-drops-in-the-real-world/8159

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